Why SmartPitch? – The Idea and Pain Point  The idea for SmartPitch came directly from observing the day-to-day struggles of sales and pre-sales teams. Every Marketing Qualified Lead (MQL) to Sales Qualified Lead (SQL) conversion required hours of manual work: searching through documents stored in SharePoint, combing through case studies, aligning them with solution areas, and finally packaging them into a client-ready pitch deck.  The reality was that documents across systems—SharePoint, Dynamics 365, PDFs, PPTs—remained underutilized because there was no intelligent way to bring them together.   Sales teams often relied on tribal knowledge or reused existing decks with limited personalization.  We asked: What if a sales assistant could automatically pull the right case studies, map them to solution areas, and draft an elevator pitch on demand, in minutes?  That became the SmartPitch vision: an AI-powered agent that:  As a result of this product, it has helped us reduce pitch creation time by 70%.   2. The First Prototype – Custom Copilot Studio  Our first step was to build SmartPitch using Custom Copilot Studio. It gave us a low-code way to experiment with conversational flows, integrate with Azure AI Search, and provide sales teams with a chat interface.  1. Knowledge Sources Integration  2. Data Flow  3. Conversational Flow Design  4. Integration and Security  5. Technical Stack  6. Business Process Enablement  7. Early Prototypes  With Custom Copilot, we were able to:  We successfully demoed these early prototypes in Zurich and New York. They showed that the idea worked but they also revealed serious limitations.  3. Challenges in Custom Copilot  Despite proving the concept, Custom Copilot Studio had critical shortcomings:  Lacked support for model fine-tuning or advanced RAG customization.  However, incorporating complex external APIs or custom workflows was difficult.  This limitation meant SmartPitch, in its Copilot form, couldn’t scale to meet enterprise standards.  4. Rebuilding in Azure AI Foundry – Smarter, Extensible, Connected  The next phase was Azure AI Foundry, Microsoft’s enterprise AI development platform. Unlike Copilot Studio, AI Foundry gave us:  Extending SmartPitch with Logic Apps  One of the biggest upgrades was the ability to integrate Azure Logic Apps as external tools for the agent. This allowed SmartPitch to:  This modular approach meant we could add new functionality simply by publishing a new Logic App. No redeployment of SmartPitch was required.  Automating Document Vectorization  We also solved one of the biggest bottlenecks—document ingestion and retrieval—by building a pipeline for automatic document vectorization from SharePoint:  This allowed SmartPitch to search across text, images, tables, and PDFs, providing relevant answers instead of keyword matches.  But There Were Limitations  Even with these improvements, we hit roadblocks:  At this point, we realized the true bottleneck wasn’t the agent itself, it was the quality of the data powering it.  5. Bad Data, Governance, and the Medallion Architecture  SmartPitch’s performance was only as good as the data it retrieved from. And much of the enterprise data was dirty: duplicate case studies, outdated documents, inconsistent file formats.  This led to irrelevant or misleading responses in pitches.  To address this, we turned to Databricks’ Unity Catalog and Medallion Architecture:  You can read our post on building a clean data foundation with Medallion Architecture [Link]   Now, every result SmartPitch surfaced could be trusted, audited, and tied to a governed source.  6. SmartPitch in Mosaic AI – The Final Evolution  The last stage was migrating SmartPitch into Databricks Mosaic AI, part of the Lakehouse AI platform. This was where SmartPitch matured into an enterprise-grade solution.  What We Gained in Mosaic AI:  In Mosaic AI, SmartPitch wasn’t just a chatbot it became a data-native enterprise sales assistant:  From these, we came to know the following differences between agent development in AI Foundry & DataBricks Mosaic AI –    Attribute / Aspect  Azure AI Foundry  Mosaic AI  Focus  Developer and Data Scientist  Data Engineers, Analysts, and Data Scientists  Core Use Case  Create and manage your own AI agent  Build, experiment, and deploy data-driven AI models with analytics + AI workflows  Interface  Code-first (SDKs, REST APIs, Notebooks)  No-code/low-code UI + Notebooks + APIs  Data Access  Azure Blob, Data Lake, vector DBs  Native integration with Databricks Lakehouse, Delta Lake, Unity Catalog, vector DBs  MCP Server  Only custom MCP servers supported; built-in option complex  Native MCP support with Databricks ecosystem; simpler setup  Models  90 models available  Access to open-source + foundation models (MPT, Llama, Mixtral, etc.) + partner models  Model Customization  Full model fine-tuning, prompt engineering, RAG  Fine-tuning, instruction tuning, RAG, model orchestration  Publish to Channels  Complex (Azure Bot SDK + Bot Framework + App Service)  Direct integration with Databricks workflows, APIs, dashboards, and third-party apps  Agent Update  Real-time updates in Microsoft Teams  Updates deployed via Databricks workflows; versioning and rollback supported  Key Capabilities  Prompt flow orchestration, RAG, model choice, vector search, CICD pipelines, Azure ML & responsible AI integration  Data + AI unification (native to Lakehouse), RAG with Lakehouse data, multi-model orchestration, fine-tuning, end-to-end ML pipelines, secure governance via Unity Catalog, real-time deployment  Key Components  Workspace & agent orchestration, 90+ models, OpenAI pay-as-you-go or self-hosted, security via Azure identity  Mosaic AI Agent Framework, Model Serving, Fine-Tuning, Vector Search, RAG Studio, Evaluation & Monitoring, Unity Catalog Integration  Cost / License  Vector DB: external, Model Serving: token-based pricing (GPT-3.5, GPT-4), Fine-tuning: case-by-case, Total agent cost variable (~$5k–$7k+/month)  Vector Search: $605–$760/month for 5M vectors, Model Serving: $90–$120 per million tokens, Fine-Tuning Llama 3.3: $146–$7,150, Managed Compute built into DBU usage, End-to-end AI Agent ~$5k–$7k+/month  Use Cases / Capabilities  Agents intelligent, can interact/modify responses; single AI search per agent; infrastructure setup required; custom MCP server registration  Agents intelligent, interact/modify responses; AI search via APIs (Google/Bing); in-built MCP server; complex infrastructure; slower responses as results batch sent together  Development Approach  Low-code, faster agent creation, SDK-based, easier experimentation  Manual coding using MLflow library, more customization, API integration, higher chance of errors, slower build  Models Comparison  90 models, Azure OpenAI (GPT-3.5, GPT-4), multi-modal  ~10 base models, OSS & partner models (Llama, Claude, Gemma), many models don’t support tool usage  Knowledge Source  One knowledge source of each type (adding new replaces previous)  No limitation; supports data cleaning via Medallion Architecture; SQL-only access inside agent; Spark/PySQL not supported in agent  Memory / Context Window  8K–128K tokens (up to 1M for GPT-4.1)  Moderate, not specified  Modalities  Text, code, vision, audio (some models)  Likely text-only  Special Enhancements  Turbo efficiency, reasoning, tool calling, multimodal  Varies per model (Llama, Claude, Gemma architectures)  Availability  Deployed via Azure AI Foundry  Through Databricks platform  Limitations  Only one knowledge source of each type, infrastructure complexity for MCP server  No multi-modal Spark/PySQL access, slower batch responses, limited model count, high manual development  7. Lessons Learned:  … Continue reading Inside SmartPitch: How CloudFronts Built an Enterprise-Grade AI Sales Agent Using Microsoft and Databricks Technologies  →

Everyone wants AI. Few are ready for it.  The question isn’t “When do we start?” but “Are we prepared to get it right?”  Because switching on Copilots without fixing your foundations doesn’t accelerate you. it amplifies chaos.  This article will cover how to fix your foundations for AI so that the AI tools you deploy are accurate and reliable.  Challenges of deploying AI Directly  Some of the common challenges of directly deploying AI on top of your business applications are –   And these issues just render the AI implementation as a failure immediately dismissing trust in using AI at all.  But these challenges can be overcome once the foundations of AI are in place which we’ll discuss in the next section.  Foundation of AI  At CloudFronts, we call this the 3 Pillars of AI Readiness:  Here’s how I sum up the foundation of the systems for AI –  For example, when CloudFronts helped Tinius Olsen modernize their systems, the focus wasn’t just technical uplift. It was about ensuring every business process was cloud-ready so AI models could actually trust the data.   Upgrading from legacy systems And this is the foundation that needs to be had before AI can be implemented at your organization.  Data & AI Maturity Curve by Databricks  Given the above foundations in place for your AI Adoption strategy and choosing the right framework for your implementation, the Data & AI Maturity Curve shown below can be referenced to see where your organization is on the curve and where do you want to get to –   On a high level, the foundation will get you to look back at the data and see what has happened in the past and AI tools can help you get this information accurately.  Further, once trust is established, actions like making the AI predict the future state of operations, prescribe steps and even take decisions on our behalf can be achieved – provided you really want that to happen. It might be too soon just yet.  To conclude, AI success = Foundations × Trust.  Without modern systems, connected data, and governed access, AI is just noise.  But with these in place, every AI tool you deploy whether predictive analytics or Copilots becomes an accelerator for decision-making, not a distraction.  Before you deploy AI, fix your foundations. If you’re serious about making AI a trusted accelerator not a costly experiment start with modernization, connection, and governance. At CloudFronts, we help enterprises build these foundations with confidence. Let’s connect over our email: Transfrom@cloudfronts.com  

In Part 1, we built a simple MCP server in TypeScript that exposed a “getWeather” tool. Now, let’s take the next step: connecting our MCP server to Microsoft Copilot Studio so that Copilot agents can call it directly. This section will cover: Step 1 — Publish Your MCP Server to Azure To make your MCP server accessible to Copilot Studio, you’ll need to host it online. There are multiple ways to deploy it — Azure App Service, Azure Container Apps, or even Azure Functions if you prefer serverless. For example, using Azure App Service: Test using curl to ensure it responds with MCP-compatible JSON: Step 2 — Create a New Copilot in Copilot Studio Step 3 — Add Knowledge Sources Optionally, you can enrich your Copilot by adding: This gives your Copilot a baseline knowledge to answer broader questions, while the MCP server will handle specific tasks (like fetching live weather data). Step 4 — Create a Custom Connector in Dataverse To let Copilot Studio talk to our MCP server, we need a custom connector inside Dataverse/CRM. Step 5 — Add the Custom Connector to Copilot Studio you’ll see the MCP server in your Tools section of copilot. To test the setup, let’s ask Copilot: “What’s the current weather in Mumbai?” On the first attempt, Copilot will prompt you to establish a connection. Simply open the Connection Manager, click Connect, and authorize the link to your MCP server. Once connected, Copilot will fetch the live weather details for Mumbai directly from your MCP server. and click retry on the Test window of your copilot. And just like that, your MCP server is live and fully integrated. It can now provide real-time weather updates for any city mentioned in your conversation with Copilot. You can try out different variations of questions or phrasings — Copilot will intelligently interpret your request, extract the city name, and seamlessly call the MCP server to deliver accurate weather details. Beyond Weather: Business Integrations The same process works for enterprise systems. For example, instead of getWeather, you could expose: By publishing these tools via MCP, your Copilot becomes a true enterprise assistant, capable of pulling structured business data and triggering workflows on demand. We hope you found this blog useful, and if you would like to discuss anything, you can reach out to us at transform@cloudfronts.com.

Cloudfronts is hosting an event focused on Data readiness + AI adoption on September 3rd, 2025, at the Microsoft Dallas 7000 State Highway 161, Building LC1, Irving, TX 750391, USA from 8:30 AM to 11:30 AM.   Organizations want to adopt AI but are not sure how to do this effectively. There are a lot of AI products and technologies, and it’s difficult to know what to adopt for current & future needs. This causes companies to get into an analysis mode that seems exhausting. As a Data + AI partner for Microsoft and Databricks, CloudFronts has invested a lot of time and effort to test out various AI technologies and platforms through our own learnings & customer use cases.  Join Anil Shah (CEO, CloudFronts), Marie Wiese (Founder, Marketing Copilot), Priyesh Wagh (Microsoft MVP & Practice Manager), and Kevin Dickinson (Director of Sales, North America, CloudFronts). The objective of this event is to help technical and business decision makers in their AI adoption and data readiness journey. We’ll share our journey and evaluations of AI platforms like Copilot and Azure AI Foundry and data platforms like Databricks, we will look at our recommendations and take deep dives through actual use cases.  Register Here, Join us for an engaging morning and take the next step in preparing your enterprise and data readiness for AI adoption.   “Discover How We’ve Enabled Businesses Like Yours – Explore Our Client Testimonials!”  About CloudFronts   CloudFronts is a global AI First Microsoft Solutions Partner for Business Applications, Data & AI, helping teams and organizations worldwide solve their complex business challenges with Microsoft Cloud, AI, and Azure Integration Services. We have a global presence with offices in U.S, Singapore & India.  Since 2012, CloudFronts has empowered 200+ global clients small and medium-sized clients all over the world, such as North America, Europe, Australia, MENA, Maldives & India, with diverse experiences in sectors ranging from Professional Services, Financial Services, Manufacturing, Retail, Logistics/SCM, and Non-profits.   Register Here: Join us on September 3rd at the Microsoft Dallas office for an engaging morning focused on helping you take the next step in preparing your enterprise and your data for successful AI adoption.  For any queries reach us at transform@cloudfronts.com